Coca Cola Marketing Mix Essay Example

Coca Cola Marketing Mix Essay Coca-Cola Marketing Mix The marketing mix of Coca cola has been changing over time with more and more products being added such that today it has 3300 products, and many different ways of advertising all those products. But because of this Coca cola is the brand with the highest brand equity. The 4 P’s of Marketing: Product, Price, Place and Promotion Product This company has the widest range of beverages of 3300 products. The Beverages are divided into many groups with individual products in these groups, these are; diet category, 100% fruit juices, fruit drinks, water, energy drinks, tea, coffee and more. Coca cola is the No. 1 brand in sparkling beverages, juice, and retail packaged water. Coca cola has its market presence around 200 countries. Coca cola’s other brands are Fanta, Maaza, Limca, sprite, Thums up, Minute Maid, Nimbu fresh, Nested iced tea and more. Price Because of the availability of the many different products the pricing is done according to the market and geographic segment. Each different brand of Coca Cola has different pricing strategy. Their pricing strategy is based on the competitors pricing, Pepsi is the main competitor to coke. Beverage market is said to be an oligopoly market (few sellers and large buyers), that’s why they form into cartel contract to ensure a mutual balance in pricing between the sellers. Place Coca cola is the world’s most favourite brand and is available all over the world. Selling in mostly everywhere in the world, you can find all the favourite different brands of Coca Cola in every big chain super market and in most little shops like corner shops. Promotion Coca cola uses various advertising and promotional strategies to create an increased demand in the market. We will write a custom essay sample on Coca Cola Marketing Mix specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Coca Cola Marketing Mix specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Coca Cola Marketing Mix specifically for you FOR ONLY $16.38 $13.9/page Hire Writer They do this by associating Coca Cola with life style and behaviour and mainly targeting value based advertising. You are more likely to see a coke ad being for a particular festival or in with a general positive message. Coca cola uses CSR as its marketing tool to gain emotional benefits in consumers mind. The current promotions through CSR include â€Å"Support my school† campaign with NDTV. It allows price discounts and allowances to distributors and retailers in order to push more products into the market. It employs both push strategy through promotions and pull strategy through advertisements and campaigns. Also uses children in many adverts to get children interested in their products too. One of their most successful promotion idea was with farther Christmas, before coca cola St. Nick was wearing green but because of coca cola he is now the fat jolly guy wearing red that we all know now. Coca Cola targeted the most loved worldwide celebrated day of the year and tuned that day’s idol into something they created and will always be a big promoting point to them.

Endocrine System and Cortisol Essay

Endocrine System and Cortisol Essay Endocrine System and Cortisol Essay Husson University: Lisa Mazzarelli, Instructor Lab 1: Anatomy and Physiology Lab II Study Guide Endocrine System Anatomy and Physiology; Dissection Ex 3, pg. 721, and PhysioEx #4. 1 Introduction This week begins your study of the endocrine system. You will perform a dissection of a cat specimen to identify the major organs of the endocrine system. You will be using the same cat specimen for the duration of the semester, so it is important to start off on the right track. A good, clean, and careful first dissection will make the rest of them go much faster and easier! You will learn endocrine physiology through a PhysioEx simulation exercise. Note: Bring a laptop computer and the PhysioEx CD to lab. Recall from your study of the organ systems in the human body, the endocrine system works with the nervous system to coordinate the function of various physiological systems in the body in order to maintain homeostasis. The endocrine system consists of tissues and glands that secrete hormones. The major organs of the endocrine system are: Pineal gland, Hypothalamus, Pituitary gland, Thyroid gland, Parathyroid glands, Thymus, Adrenal glands, Pancreas, Ovaries, and Testes. Endocrine Anatomy: What to focus On Dissection Exercise 3: Endocrine Organs, page 721 You will be working in teams of 3. Sometimes it makes things easier to have one person cutting while another person assists with holding parts back or down, while the third person keeps relatively clean hands to page through and read the instructions or point out structures on the diagrams or pictures. It is advisable to alternate duties with each dissection exercise so that each member gets some practice with dissection, assisting , and reading directions. Activities 1 and 2.  Follow the instructions for opening the ventral body cavity of your cat specimen.  Identify the following endocrine organs on the cat: 1. Thyroid gland 2. Thymus 3. Pancreas 4. Adrenal glands 5. Gonads: Ovaries (female) or Testes (male): Make sure to observe a specimen of the opposite sex than yours. Also be sure to observe how different things look between the pregnant verses non-pregnant female specimens.  Identify the following endocrine organs on the brain model: o Hypothalamus o Pineal gland o Pituitary gland Husson University: Lisa Mazzarelli, Instructor 2 Endocrine System Physiology: PhysioEx Exercise 4 Information highlights for Activity 4: Adrenal insufficiency is an endocrine, or hormonal, disorder that occurs when the adrenal glands do not produce enough of certain hormones. The adrenal glands are located just above the kidneys. Adrenal insufficiency can be primary or secondary. Primary adrenal insufficiency, also called Addison's disease, occurs when the adrenal glands are damaged and cannot produce enough of the hormone cortisol and often the hormone aldosterone. Addison's disease affects one to four of every 100,000 people, in all age groups and both sexes.1 Secondary adrenal insufficiency occurs when the pituitary gland, a bean-sized organ in the

Marketing Management Class Discussion wk4 Essay Example | Topics and Well Written Essays - 250 words

Marketing Management Class Discussion wk4 - Essay Example most scholars use 1946 and 1964 as the generation’s cutoff (Kouzes & Posner, 2006). Also known as the 13th Generation, these followed the baby boomers and they were born somewhere between 1964 and 1980. They grew up in and connected to the pop culture which was famous in ‘80s and ‘90s. The terminology has found use in marketing, social sciences and demography. Also known as the Millennials, the Echo Boomers or lightly as Generation Why, they are a cohort born somewhere between 1984 and 1994 (Kouzes & Posner, 2006). They are actually children of Baby Boomer and they were raised with many world-changing events happening all around them, including the rise of internet and mass communication. It is renowned as the battleground for culture wars with increasing disagreement between progressive and conservative perspectives. This is commonly known as Generation Z. this is the generation living in First World or Western culture following Generation Y. there is usually a debate on the cutoff for birth year of this generation, with 1990-2001 range. This generation has been given several other names such as â€Å"Homeland Generation† and even â€Å"Google Generation†. As a rule of thumb, every generation believes that their generation was the best. This is because change is not always well embraced and with the constantly and swift generational changes, every generation fells threatened and that is why they believe their generation was the best. However, taking a closer look, one can note that generations do not have a significant difference. When our parents were young, they were free, and had babies, and they went and did their shopping at the cheap store. When we get children, we are free, and we want to shop at the cheap store. Millennials were at some point young, and when they got kids, they went shopping at the cheap store. From this trend, it is clear to see that all generations are somewhat the same and all that everyone tries to do is to get

Ancient Mythology Essay Example | Topics and Well Written Essays - 1000 words

Ancient Mythology - Essay Example We come now to the year of 1982 when Marion Zimmer Bradley published her astonishing book The Mists Of Avalon. We will compare Bradley's work with the original tales, to demonstrate that while the myth of Arthur was and is still powerful, the women in Arthur's life took center stage and became legends in their own right with Bradley's book. In the original legend, Arthur was born to Uther Pendragon and his wife Igraine. Arthur had an older half-sister Morgaine, also later known as Morgan Of the Fairies. Merlin the Magician was originally known as Taliesin, a Druid High Priest who transformed over time and many authors. The original tale of Arthur's destiny is kept true to form in Bradley's book, where Arthur winds up with a fatal wound at the hands of his son, Mordred. Some claim that Mordred was the son of Arthur and the golden-haired Guenivere, and others claim that Mordred was a bastard child of Arthur's who later attempted to lay claim as Arthur's heir to the throne since Arthur had had no other sons. Bradley's rendition of the Arthurian legend centers on the women of Arthur's life and court. Igraine was married to Gorlois, Duke of Cornwall, with whom she had a daughter, the dark-haired, solemn-eyed Morgaine. Igraine loved her husband but felt a powerful draw to the beautiful, blonde Uther Pendragon. They were in love with each other, but could do nothing about it. Finally, Gorlois was killed in battle and Igraine married King Uther Pendragon, taking little Morgaine into the royal household with her. Later, their son Arthur was born, rightful heir to the Pendragon throne. This story took place in the early Christian times, when the pagans still held their festivals and Christianity had not yet dominated the land. When Arthur came of age, after having been tutored in the arts of kingscraft and druidism, he was to defeat the King Stag at the Beltain Fires and make love to the Maiden, representing Mother Earth. Arthur went to battle with the King Stag and won, then was led to the fires where he bedded with a prepared young virgin priestess. He later found to his horror that he had bedded his half-sister Morgaine. The child of Beltane would be Mordred. Bradley's book goes into a deeper explanation of the old religion, where the Isle Of Avalon was the place where the Lady Of the Lake (the High Priestess) was head of a special school for maidens who had the potential to become priestesses. In those days, unwed girls either went to nunneries or to the Isle Of Avalon. Viviane, the Lady Of the Lake, was Morgaine's grandmother with a vested interest in keeping the pagan traditions alive and defeating the Christian priests with their dirges and liturgies that oppressed women and insulted the Goddess. Morgaine trained under Viviane and did her bidding, like it or not. The first betrayal to Morgaine was the Beltane ceremony; Viviane knew full well that the royal blood of the Goddess must continue, and Morgaine and Arthur were the only two people possessing Viviane and Taliesin's bloodlines. Where the original legends portray Morgaine (Morgan Of the Fairies) as an evildoer determined to undermine Arthur's efforts, Bradley's Morgaine is the actual heroine as she struggles to keep the realm of the Goddess alive under the continued intrusion of the Christian pri

Religon Buddhism Term Paper Example | Topics and Well Written Essays - 1500 words

Religon Buddhism - Term Paper Example The discourse would initially proffer a brief historical background of Buddhism, prior to determining its common practices and core beliefs. Likewise, the paper would present a personal experience visiting Buddhists’ place of worship and to relay the responses from a devotee’s point of view. History Diverse research literatures have expressed different views on the exact origin of Buddhism. There are studies tracing the roots of Buddhism from the Indus Valley civilization and the Aryans (A View on Buddhism, 2006, pars. 1 & 2). In a website About Buddhism (2007), its history indicates that â€Å"the founder of Buddhism in this world is Buddha Shakyamuni. He was born as a royal prince in 624 BC in a place called Lumbini, which was originally in northern India but is now part of Nepal† (About Buddhism, 2007, par. 1). Likewise, History World (n.d.) identified Nepal as Buddhism’s point of origin, with Siddhartha Gautama, a Nepal prince, â€Å"follows an asceti c life for six years before deciding that a middle path between mortification and indulgence of the body will provide the best hope of achieving enlightenment. He resolves to meditate, in moderate comfort, until he sees the light of truth. One evening he sits under a pipal tree at Buddh Gaya, a village in Bihar. By dawn he is literally buddha, an 'enlightened one'. Like any other religious leader he begins to gather disciples. He becomes known to his followers as the Buddha† (History World, n.d., 1). Common Practices Buddhism reveals three common trainings or practices consisting of sila (â€Å"virtue, good conduct, morality†); samadhi (â€Å"concentration, meditation, mental development†); and prajna (â€Å"discernment, insight, wisdom, enlightenment† (Robinson, 2009). As averred by Robinson (2009), the practice of sila was premised on the principles of equality and reciprocity. Devotees are taught to acknowledge equality in stature of all living things a nd to practice, what is commonly known as the Golden Rule. The underlying idea for this practice is self-preservation. No one wants harm to be inflicted upon oneself. If everyone adheres to this principle, ultimately, no harm befalls mankind – the good of all is preserved. By this, an individual treats everyone else with respect, grace and concern. This in turn, develops good relationship to others, consistent with their belief in karma. Core Beliefs The core beliefs of Buddhism centers on reincarnation, on diverse cycles of rebirth, karma, and on Nirvana, or the state of being free and liberated from suffering (Robinson, 2009). They also believe in Four Noble Truths, the Five Precepts, and the Eightfold Path, among others. These beliefs focus on respect for all living things, ending suffering through the eightfold path, and following commandments which are almost synonymous with the Catholic’s Ten Commandments, specifically highlighting avoiding killing, stealing, tel ling lies, misusing sex and consuming liquor or drugs, among others. Worship Visit There is a Buddhist temple in Knost Drive, Mims, Florida known as the White Sands Buddhist Center. It rests on a 16-acre peaceful and beautiful land very near the Atlantic Ocean. There is complete serenity, simplicity and cleanliness in the worship place – a conducive environment for meditation and reflection, of seeking inner peace and enlightenment. The monastery’s ceremonial hall serves as a worship place for devotees. The statue of Buddha is strategically located

Types Of Risks Associated With Tourism Tourism Essay

Types Of Risks Associated With Tourism Tourism Essay A fundamental worldwide issue is to critically assess how potential holiday seekers perceive the concept of risk and safety as related to tourism. It is particularly essential in the actual political and socio-economic situation when travellers are facing an increasing risk when they travel away from their usual place of stay. Today, the probability of risk that an individual will be a victim of terrorism, international conflict, health hazard or natural disaster is very considerable. If the tourism industry is going to be successful, a thorough understanding of international tourists perceptions of risk and safety is required. Ensuring safety is therefore a prerequisite and the minimum for the basic operations of the tourism industry. As a result, the issues of risk and safety within the tourism industry justify attention and research. Many researchers make a clear distinction between safety and security but some tourism and hospitality researchers do not. It is important to know that tourism security and safety are not alike to other forms of security and safety. Due to the unique characteristics of the service industry in which the tourism industry forms part, some researchers have come up with a new definition; Rather than divide safety from security, some tourists experts merge these two notions into one overall term, tourism surety, (Tarlow, 2007b). Assuring people of safety and security at destinations is an essential condition for tourism growth (Cavlek, 2002). Nature of Tourism By its very nature, tourism is a worldwide and strongly competitive sector. Although naturally exposed to economic crunch, natural calamities and outbreaks of warfare and epidemics, international tourism has shown significant resilience in recuperating from the hostile effects of such harmful, but short-term, factors. However, not only does the buyer have to spend relatively huge amount of his/her disposable income to buy the tourism product, he also sees it in a subjective and experiential manner. As a result, tourism is highly sensitive to perceptions of danger and lack of safety and security. It is in this framework that lack of safety and security and occurrences of crime represent a more severe menace to travel and tourism than any other negative factor. Tourism and travel is now considered one of the worlds largest industries: the UNWTOs (United Nations World Tourism Organization) Tourism 2020 Vision forecasts that international arrivals are expected to reach nearly 1.6 billion by the year 2020. Of these worldwide arrivals in 2020, 378 million will be long-haul travellers and 1.2 billion will be intraregional (UNWTO, 2008). Types of risks associated with Tourism The five major risks associated with tourism are terrorism (Richter, 2003), war and political instability (Sonmez, Apostolopoulos, Tarlow, 1999), health (Richter, 2003), crime (Dimanche Lepetic, 1999), and cultural and language difficulties (BasalaKlenosky, 2001). These risks are of growing importance in the global tourism environment and present threats not only to tourists but also host societies and the tourists home nations (Richter, 2003). Type of risk Examples Crimes Possibility of being robbed, becoming a subject of rape or murder Cultural Possibility of experiencing difficulties in communicating with foreigners, cultural misunderstanding, inability to adjust to a foreign way of life and standards Equipment Possibility of mechanical, equipment, organizational problems occurring during travel or at destination (transportation, accommodation, attractions) Financial Possibility of not obtaining value for money; losing or wasting money if travel expectations are not fulfilled Health Possibility of becoming sick while traveling or at the destination Performance Possibility of not receiving holiday benefits due to the travel product or service not performing well Physical Possibility of being physically injured, includes danger and injury detrimental to health (accidents) Political Possibility of becoming involved in the political turmoil of the country being visited Psychological Possibility that travel experience will not reflect travelers personality or self-image, damage self-image, reflect poorly on personality Satisfaction Possibility of not achieving personal satisfaction and/or self-actualization with travel experience Source: Sonmez and Graefe (1998a); Basala and Klenosky (2001); Dimanche and Lepetic (1999). Safety and Security in the Tourism sector Tourisms primary goal is to fulfil peoples travel desire and holidays expectations. In order to achieve the above mentioned goals, providers of tourist facilities need to make sure that safety and security of their guests are respected. The tourism industry is safety and security dependent (Tarlow Santana, 2002). Perceptions of safety greatly influence tourists intentions to travel internationally. Lack of safety is a strong predictor of tourists avoiding some tourist destinations (Sonmez Graefe, 1998a). Also it is important to know that: Perceptions of travel risk, anxiety, and perceptions of safety are important determinants of international travel (Reisinger Mavondo, 2005). The issue of Safety and Security has gained more importance in the Tourism industry during the past decade. The safety component of the tourism health and safety problem has received relatively little attention from tourism and safety management researchers. This particular topic is of fundamental importance globally when we aim at providing quality service in the tourism sector. Safety and security has been identified as one of the five global forces that will drive the tourism industry in the new millennium (Chiang 2000). Successful tourism development is subject to the reduction of risks associated within a destination. Quality service being an important dimension of the tourism industry; safety and security need to be put forward in order to achieve our objective of quality service. Compared to any other economic activity, the tourism sector is highly dependent on our ability to accommodate our guests with a secure and safe environment. In tourist destination areas, it has been n oted that tourists are more likely to be potential victims of crimes. According to Ryan (1993), crime can impede tourism by wielding a significant blow to the fragile nature of a destinations safe image. It is therefore very important to capitalise all our efforts to providing a crime free destination for the tourists. Tourism is also about providing quality experience to the guests. Safety and security are seen as a priori for a prosperous tourism industry in any destination (Pizam et al., 1997; Neumayer, 2004). The UNWTO includes safety and security as a determinant of quality tourist product (UNWTO, 2003). For a tourism product or service to comply with the UNWTOs safety and security standard, it should not pose a threat to the life, health and other interests, and integrity of the consumer. As outlined by the UNWTO, the concern for safety and security is reflected in several components of tourism experience, including health, cleanliness of accommodation facilities, and reliable and accurate information. Tourists attributes Tourists clearly possess a number of characteristics which account for their increased vulnerability (Sparks 1982). Tourists are tempting targets because they are known to carry large sums of money (Fujii and Mak 1980; Chesney-Lind and Lind 1986). They also carry items of value such as cameras, cash and credit cards (Ryan 1993). Here are three definitions that explain in details the attributes of holidaying tourists and how these attributes can put their safety and security in jeopardy. Due to those luxury and expensive equipment that they usually carry with them, they can be easily spotted. Parallel to the growth of tourism, many coastal areas of Mauritius continue to experience significant social problems. Many people in these areas are still underprivileged, and the poverty gap between the rich and the poor remains among the highest. Tourists are viewed as rich people and this can create a feeling of resentment or frustration from the local population as they usually do not posses s the same luxury goods and would like to have the same. The latter are thus tempted to enter into illegal actions such as attacking tourists to steal their belongings. How to address such issues? This is the real question here. These luxury and expensive items are needed to make their stay in a particular destination memorable, we cannot deny it. Taking pictures and filming the destination both form part of the traditions and folklore of the tourism industry. For these guests it is a way to immortalise their unique experience at the destination, hence, we cannot forbid tourists to carry those expensive equipment while they are on holidays on our island but instead we should provide them with a secure and safe environment where they shall feel comfortable to move around. Tourist perceptions on a destinations level of safety Furthermore, if tourists have a negative impression of a destination where they feel threatened or unsafe, they shall develop a negative attitude towards that particular destination whereby customer loyalty is likely to suffer a lot. For example, because of the US-Libya military confrontation in 1985, nearly two million Americans changed their foreign travel plans in 1986, which resulted in a 30% decrease in visitation compared with the previous year. (Richter Waugh, 1986; So ¨nmez Graefe, 1998b; Edgell, 1990). This can impact badly on the tourism industry in the area and thus induce a decline in tourists arrivals in the area. According to George (2003: 577), this can happen in the following ways: (1) Prospective tourist may decide not to visit the destination because it has a reputation for having a high crime rate. (2) If tourists feel unsafe at a destination, they are not likely to take part in activities outside their accommodation facility. (3) Tourists who have felt threate ned or unsafe are not likely to return to the destination, and they are not likely to recommend the destination to others. So ¨nmez Graefe (1998b) indicated that despite the tourism industrys worldwide economic strength, terrorism and political turmoil present major challenges to the industry. For instance the political unrest that is present in various African countries like Egypt, Tunisia and Libya has contributed to a negative impact on these countries as potential tourist destinations. It is therefore very important to portray a very positive image of a tourist destination, otherwise this could impede badly on the reputation of the destination. According to South African Tourism Brand Tracker, in January 2005 (DEAT 2005:29), 22-25 million potential travellers across eight key markets (the USA, the UK, Germany, France, the Netherlands, Australia, India and China) did not consider South Africa as a travel destination over the past 5 years because they were concerned about safety. The persisting perception that South Africa is an unsafe destination, with an uncontrollable crime situation, can also influence the potential tourists decision-making process (Minnaar 2007:13; Van Niekerk and Oelofse 2007:1) not to attend the event If Mauritius or other island destinations were to witness such an unsuccessful marketing campaign in regards to its tourism sector, this would be catastrophic for the economic survival of such destinations which are highly dependent upon tourists receipts. Crimes engaged against tourists are widely publicized around the globe and have an instant impact in terms of decreasing foreign visitor numbers and th e international image of the area as a tourist destination. Information on potential Risks at the destination Mawby (2000) proposed that tourists should be informed of the risks of visiting tourist areas in order to reduce fear of criminal incidents while holidaying. In a view of providing tourists with a high quality experience during their stay at a destination, they should be given sufficient information on the area. As such, they should be informed on the risks that are present in the tourist areas; hence they shall be better prepared to face any dramatic situations. It is also important that tourists are informed of the emergency processes to be adopted in case they are victim of any kind of crime. For instance, they should be given emergency telephone numbers e.g. Fire services, Police services, Hospital, Ambulance services etcà ¢Ã¢â€š ¬Ã‚ ¦ According to George (2002), tourists fear of crime might be derived from several sources, such as their own experience of crime, discussions about crime with their friends and acquaintances, exposure to crime through mass media (television, the in ternet, newspapers and radio), and perceptions of actual crime rates, as well as their perceptions of police effectiveness at the destination. It should be noted that perceived risk has a great influence on the guest during his stay at a particular destination although, that in reality, it does not exist. On the other side, an unperceived risk will not affect consumer behaviour even if it is real and tangible. However unperceived risk might be more dangerous as sometimes guests are not aware of their presence and therefore they are not prepared to face such situations. The tourism authority or other tourism linked organisations should acknowledge the fundamental role that media plays in projecting a good image of a tourism destination. It is how media will publicize crime committed against tourist and how the authorities through media will manage to reassure potential visitors of the level of safety available at the destination that will determine the long term success of a destination. Tsaur, Tzeng and Wang (1997) used an Analytic Hierarchy Process method to determine the weight of various risk evaluation criteria of six representative group package tour itineraries for Taiwanese tourists. Their study was intended to cover two main types of risk: physical risk which refers to the possibility that an individuals health is likely to be exposed to injury and sickness because of conditions such as law and order, weather, and hygiene; as well as equipments risk which refers to the dangers arising from the malfunctioning of equipment, such as insufficient telecommunication facilities, unsafe transportation, and breakdown of vehicles. Safety and Security of tourists should not be viewed at one side of the coin only, that is providing safety and security only in the hotel resort or while they are on tourist trips, the subject should be addressed in a more holistic way. Safety and Security of tourists should be the concern of the authorities at all times, hence places that are well known to be visited by tourists should be provided with a maximum level of security but not only while they are on official trips with hotel groups or Tour operators, it should be also while they are visiting on their own. Tourism is a part of the service sector whose unique characteristics (intangibility, inseparability, variability, and perishability) intensify the perceived risk compared to goods(Grà ¶nroos, 1990; Lovelock, 1996; Mitchell Greatorex, 1993; Zeithaml Bitner, 1996).We should not forget that the tourism product is exposed to factors, such as bad weather, unwelcoming host population, airport personnel on strike, inedibility of local food, terror, crime, political instability, disease, and natural disasters that account for the safety and security of tourists. Roehl and Fesenmaier (1992) were among the first to study risk perception in tourism. They asked their respondents about the types of risk present in vacations in general and about types of risk present during their most recent overnight trip. (Page and Hall 2002, Lynch (1960). They suggested that unfamiliarity and difficulties with environmental learning had implications for fear. Other studies have also stressed on the issue of overseas visitor unfamiliarity with the marine and road environments of the places they are visiting. One factor that can affect the safety and security perception of a destination is the level of familiarity with it. There is ample amount of literature on familiarity and its positive influence on destination image and subsequent behaviour (Milman and Pizam, 1995; Mackay and Fesenmaier, 1997; Sonmez and Graefe, 1998; Prentice and Andersen, 2000; Baloglu, 2001; Kim and Richardson, 2003; Prentice, 2004). An increased level of familiarity is purported to provid e rewards of security that outweigh potential rewards of uncertainty that is also highly likely to be costly (Burch, 1969, p. 132). Familiarity can be defined in different ways. Milman and Pizam (1995) defined familiarity as a dichotomous variable (familiar and unfamiliar) based on the existence of a previous visit. Several researchers investigated the influence of a prior visit and observed that visitors hold more accurate and positive images than non-visitors (Milman and Pizam, 1995; Selby and Morgan, 1996; Baloglu and McCleary, 1999; Richards, 2001; Rittichainuwat et al., 2001; Vogt and Andereck, 2003; Tasci, 2006 There is a tendency to think that the issue of safety and security is only at hotel but that is not always correct. Again the factor of addressing the issue in a holistic way comes forward. The picture should be viewed with all factors that make the environment of the tourism industry. The tourism industry is known to be a dynamic one which keeps on changing with time. It should not be viewed as a static industry; therefore safety and security are important factors that should be addressed the same way while dealing with tourists. The latter keep on changing, their needs and wants also. What used to be their top priority in terms of security and safety is not necessarily the same today. Therefore strategies should be amended when needed to adapt to these changes. Effects of terrorism and other forms of attacks on Tourism In the last decade, a series of safety and security events such as terrorism attacks, crimes, natural disasters, and accidents at destinations have increased. These events have prompted travellers to acquire more detailed information and knowledge about crimes, terrorism, political situations or safety and security at particular destinations (Sà ¶nmez Graefe, 1998a). The September 11, 2001 terrorist attacks on America spawned new and tightened security measures at corporations, airports, seaports, bus stations, train stations, sports stadiums and other places in the USA where large numbers of people, including tourists, are likely to gather for an event. (Borenstein 2001; Business Week, September 24, 2001; Merzer and Chatterjee 2001; Nieves and Samuels 2001): The tourists journey starts right after he/she has set foot out of his/her usual place of residence to travel to another destination to stay for more than 24 hours. After September 11, 2001 events, numerous attacks have been c arried out in Tunisia, Yemen, Morocco, Colombia, Indonesia, Philippines, and Saudi Arabia. There have been a number of terrorist attacks in Pakistan, Afghanistan, Egypt, and Iraq. After September 11, 2011 terrorist attack, safety and security of tourists has gained more importance. As mentioned earlier, the tourist experience does not occur only at the hotels, it is everywhere and 24/7. Tourism planners should therefore consider providing safety and security likewise. Since September 11, tourists have a constant apprehension to travel in the Middle East countries due to those attacks that have been perpetuated in those regions. War and political instability can deter tourists from travel. For example, the massacre in Tiananmen Square in China forced 11,500 tourists to cancel their visits to Beijing in 1989 (Gartner Shen, 1992). The Persian Gulf War in 1991 caused a massive redirection of tourists away from the Middle East. Even destinations such as Kenya and Tanzania that are far removed from the Middle East were negatively affected (Honey, 1999). The war on terror in Afghanistan has created a 54 percent decline in tourist visits to Nepal (Thapa, 2004).

The US Involvement in The Vietnam War Essay -- Vietnam War Essays

The Vietnam War was one of the worst wars in the United States history. The reason for the United States involvement was due to the start of communism in North Vietnam. The citizens in South Vietnam feared the control of North Vietnam and were worried that the north would take control of the south. The communist North Vietnam had support from the Soviet Union and China, making the South Vietnamese vulnerable to the north. In their time of struggle the South Vietnamese were able to receive aid from the United States. The North Vietnamese had set up a series of radar stations along bays and islands on the Gulf of Tonkin. On August 1, 1964 the U.S.S. Maddox was posted on a surveillance mission to study the North Vietnamese defenses in the Gulf area. In early morning on August 2, 1964 the U.S.S. Maddox spotted three North Vietnamese patrol boats, located twenty- eight miles from the coast. The patrol boats were still in International waters, which meant that they had no right to patrol South Vietnam. Captain John Herrich of the Maddox ordered fire upon the three North Vietnamese patrol boats. The Maddox had assistance from the carrier U.S.S. Ticonderoga. The two ships managed to sink one of the patrol boats, while the other two boats bailed out. To this day government officials are still unsure whether the United States or the North Vietnamese fired first in the situation. United Sates President Lyndon B. Johnson received word of the attack and ordered the Maddox to return to the Gulf of Tonkin and patrol for more action. The Maddox accompanied by the U.S.S. Turner Joy returned to the Gulf of Tonkin on August 4, 1964. While stationed in the Gulf the radar engineers on the destroyers thought that they saw an adva... ...n technology could offer. The soldiers carried fully automatic M-16 rifles. The air swarmed with helicopters, fighter planes, and bombers. The U.S. had destroyers, tankers, and patrol boats along all of the water routes. They were supplied with medicines, surgical equipment, packaged food, and other necessities. On average one U.S. soldier had one hundred pounds of supplies given to them each day, while the Vietcong had nothing. The United States transformed South Vietnam with roads, bridges, airstrips, etc. Cafes were turned into part places, while the women turned to prostitution for money. Fishing ports were turned into deep harbors for U.S. warships. Even with all of the money that the United Sates put into the war, it proved to be useless. The Vietcong needed none of it and were ready to shut down the United Sates and proved that they could.

Student Learning Achievement In Cambodia

Since the prostration of the Pol Pot government until early 2000s the term Student Learning Achievement was on occasion mentioned. The authorities at that clip basically focused on how to garner kids and grownups to travel to school to larn from the people who merely had better cognition than their pupils. As a consequence, merely between 1998 and 2003 the per centum of kids come ining primary school expanded by about 36 per centum ( EMIS, 2003 ) . But with the singular additions in Numberss of pupil registration the instruction quality, in general, seem to be difficult to better. MoEYS recognizes that careful attending must be given to guarantee that policy-led determinations are harmonic with improved larning achievementaˆÂ ¦ Most schools do non carry through expected minimal contact hours per twelvemonth. Continuous schoolroom monitoring of single pupils ‘ command of indispensable acquisition competences and accomplishments, linked to ongoing redress, and regular, independent ‘auditing ‘ of educational quality and criterions have yet to be translated into plans that can be implemented countrywide ( EFA National Plan 2003-2015, p.25 ) . If the quality issues had been asked for, specifically the pupil larning results, the chief mechanism that many people normally have been referred to, even up to now, is through national scrutiny. But is it sensible if national scrutiny will be used for turn outing the pupil larning results? While analysis of scrutiny consequences can supply penetrations into pupil accomplishment and can place schools in which pupil public presentation is weak, its value is limited. One restriction is that public scrutinies normally test merely narrow countries of a course of study. This is partially because a limited figure of topics can be examined ; it is besides because within these topics, the focal point of the scrutiny tends to be on course of study content and competences that will maximise favoritism between pupils who will be selected for farther instruction and those who will non. The accomplishments of lower-performing pupils as a consequence may non be adequately represented ( Kellaghan and Greaney, 2004, P. ? ) . It is agreed with the statement of Kellghan and Greaney and is believed that scrutiny is non the right manner for measuring the pupil larning results. Additionally, Bethell stated that: â€Å" The premier intent of an scrutiny system is to supply each campaigner with a consequence which accurately reflects her/his degree of accomplishment. The usage of the consequence, e.g. for university choice or as an employment making, is aimed at the person. In contrast, the intent of a sample-based national appraisal is to supply dependable informations on the effectivity of the system as a whole ( 2003, P. ? ) . † Furthermore, Hernes, Director of International Institute for Educational Planning ( IIEP ) , noted that â€Å" aˆÂ ¦ Assessment has become over the old ages an of import key to the betterment of the quality of instruction. It is one of the most dependable ways of placing jobs, whether these are the system degree, of school degree, or concern the single pupil † ( UN ESCO, IIEP 2001, P. ? ) . The constructs of Education Assessment have been applied in many countries/ organisations, although they have different intents, models and attacks, such as Southern and Eastern Africa Consortium for Monitoring Educational Quality ( SAQMEC ) , Trends in International Mathematics and Science Study ( TIMSS ) , Programme for International Student Assessment ( PISA ) and so forth. TIMSS, for illustration, is an international appraisal of the mathematics and scientific discipline cognition of 4th and eighth-grade pupils around the universe. TIMSS is conducted every four twelvemonth. The chief end of TIMMS is to supply comparative information about educational mathematical accomplishment across states to better instruction and acquisition in mathematics and scientific discipline ( TIMSS International Report, 2007 ) . The TIMSS consequences so provide comparative positions on tendencies in academic achieving in the context of different educational systems, school organisational attacks, and instructional patterns. PISA, on the other manus, is a collaborative attempt undertaken by all member states of the Organization for Economic Co-operation and Development, ( OECD ) and a figure of non-member spouse states to mensurate how well pupils, at age 15, are prepared to run into the challenges they may meet in future life. The PISA appraisal takes a wide attack to measuring cognition, accomplishments and attitudes that reflect current alterations in course of study, traveling beyond the school based attack towards the usage of cognition in mundane undertakings and challenges. The accomplishments acquired reflect the ability of pupils to go on larning throughout their lives by using what they learn in school to non-school environments, measuring their picks and doing determinations. The appraisal, jointly guided by the take parting authoritiess, brings together the policy involvements of states by using scientific expertness at both national and international degrees ( PISA, 2006 ) . In peculiar the continent of Africa, the Southern and Eastern Africa Consortium for Monitoring Educational Quality ( SACMEQ ) is an international non-profit developmental organisation of 15 Ministries of Education in Southern and Eastern Africa. The state members decided to work together to portion experiences and expertness in developing the capacities of instruction contrivers to use scientific methods to supervise and measure the conditions of schooling and the quality of instruction, with proficient aid from UNESCO International Institute for Educational Planning ( IIEP ) . The consequences of SACMEQ have been used extensively by assorted institutions/stakeholders, Ministries of Education ( MOE ‘s ) , international/bilateral organisations, universities, and single educational contrivers and research workers, within the take parting states as a resource for instruction sector surveies and as baseline information that can be employed in policy treatments and arguments about t he conditions of schooling and the quality of instruction ( SACMEQ, 2010 ) . The Vietnamese Ministry of Education and Training ( MoET ) launched a large-scale monitoring survey of primary instruction in 2000, the first of its sort in the state. The survey tested students and their instructors in the last class of primary instruction ( Grade 5 ) , utilizing a sample cross sectional study in two key capable countries, reading comprehension in Vietnamese and mathematics. The survey tried to happen the chief issues and propose policy recommendations in order to raise the pupil accomplishment, to better the system effectivity, to shut the spread between the top and bottom through compensatory support, to compensate emerging societal differences, and to mensurate the student accomplishment through regular testing ( mentions? ) . At the present twenty-four hours, there is a turning consciousness of similar issues in Kampuchean instruction policy paperss such as the Education for All ( EFA ) program 2003-2015, Education Strategic Plan ( ESP ) 2006-2010 and Education Sector Support Program ESSP ) 2006-2010.The inquiries of quality, the steps to accomplish the quality ends and marks have been received more and more attending. Additionally, in the Ministry of Education Youth and Sport ( MoEYS ) course of study reform lineation, the minimal criterions for classs 3, 6 and 9 in topics of Khmer, Social Study and Mathematics were established ( MoEYS, 2006 ) ; and late, a new establishment that considers instruction quality ( called the Quality Assurance Department ) has been established ( MoEYS, 2009 ) . Statement of the Problem Although the schemes to accomplish the results and marks of the policy were set in about the full Ministry policy paperss, for illustration, â€Å" Implement the minimal criterions of pupil accomplishment for classs 3, 6 and 9 countrywide, guarantee a shared apprehension of minimal criterions amongst instructors, parents and other stakeholders and follow up on the consequences of the trials in the countrywide school study cards ( ESP 2006-2010, p.14 ) , † The minimal criterions of above classs were illustrated, the information or indexs on existent accomplishment in quality and results of larning have non been yet presented, except some proxy indexs demoing about publicity and repeat rates. The supra related information can be seen in some instruction spouse surveies such as UNICEF ( Prak Phalla, 2005 ) and World Bank based undertakings, Education Quality Improvement Project ( Marshall, 2004 ) , Save the Children Norway ( SCN,2007 ) and Cambodia Education Sector Support Projec t ( CESSP, 2006, 2008, 2009 ) . In the Education Strategic Plan ( ESP ) 2006-2010, the Sector Performance Milestones and Targets tables shows the marks for about all indexs but there are spaces for indexs of per centum of pupils run intoing course of study criterions in Khmer and Math based on standardised trial at Grade 3, 6 and 9 ( Appendix A, Table II: Quality and Efficiency, ESP 2006-2010 ) . Furthermore, if the inquiry about how good the pupils at grade 3 or 6 or 9 can accomplish compared with the course of study criterions the reply will non be easy to happen. There is really small grounds in Cambodia related to prove execution. One of them is a study from execution of a undertaking called Education Quality Improvement Project ( EQIP ) which was supported by the World Bank from 1999 to 2003. One of the EQIP undertakings was to prove all Grade 4 pupils of the undertaking coverage states ( Kandal, Kampot and Takeo ) . Specifically, the chief intent of the trial was to detect the impact from the execution of undertaking grants on assorted activities by the schools, i.e. to compare the pupil accomplishments in Numeracy and Literacy at the beginning of the undertaking and terminal of the undertaking period ( EQIP Final Report, 2004 ) . In 2005, MoEYS/Pedagogical Research Department ( PRD ) with aid from UNICEF started implementing a undertaking on Grade 6 Learning Achievement by carry oning the trial on mathematics and Khmer. The aims of the undertaking were to supply information on pupils ‘ larning accomplishment in the province school including the Child Friendly Schools ( CFS ) to MoEYS, UNICEF and relevant stakeholders ; to set up a baseline degree for Grade 6 larning accomplishment for the new course of study and criterion ; to compare the pupil consequences between CFS and non-CFS schools ; to roll up informations for usage for a alteration of the Grade 6 course of study, text editions and instructors ‘ manuals and auxiliary teaching/learning stuffs ; and to happen out the existent state of affairs of larning accomplishment in primary schools. In his study, Prak ( UNICEF, 2005 ) recommended that â€Å" more standard points should be put in. This is because in this trial non all Grade 6 course of study criterions on Khmer and Math have been tested owing to a clip and budget restraint ( p. ? ) † . Purpose and Significance The course of study criterions ( minimal criterions ) for Grade 3, 6 and 9 had been established since 2006 ( Appendix B ) but until now there is no papers or study depicting how the pupils perform compared with the criterions. This paper, hence, efforts to exemplify the consequences of one of the above class degree ( Grade 9 ) , so the research findings will non merely be used for carry throughing the losing informations in the ESP papers for the defined twelvemonth but besides to show how good the Grade 9 pupil can accomplish comparing with the official curriculum criterion. More significantly, the findings will explicate why the pupils are perchance really good or hapless in some content countries of the course of study, for illustration, what possible grounds cause them to be good in work outing job by utilizing graph or, contrastingly, they are hapless in happening length of discharge Besides this, as we live in the planetary context and as the instruction systems are bit by bit developed we need to exemplify that sort of consequences to compare with other states in the parts or/and well-known organisations such as TIMMS, PISA, etc. Research Question More specifically, this papers tries to reply these research inquiries: What is the overall mean degree of pupil larning accomplishment in Mathematicss in sample schools in comparing to the national criterion? How make the norms in Mathematics vary by content and sub-content country? Are there important differences in the acquisition accomplishment by location, gender and socioeconomics by quintile?Research MethodsWith the support from the Kampuchean Education Sector Support Project ( CESSP ) / MoEYS, the National Assessment unit has conducted several trials in different class degrees, three, six and nine, since 2005. The overarching intent of the MoEYS appraisal work is to supply a system-wide diagnosing of school quality and pupil acquisition. This is done utilizing standardised trials that measure the functionary, or intended, course of study based on points created by MoEYS forces. Since I am one of the members of this unit I have discussed with the squad members to plan some peculiar undertakings for this survey purpose along with the chief undertakings of the undertaking. Sampling Technique and Sample Size This is a theoretical account of diagnostic appraisal which requires merely representative sample of schools to stand for the state as the whole. With a full support from CESSP/World Bank a scope of trying technique and sample size was produced. The type of sample was defined as two-stage bunch sample. This was done in five stairss: 1 ) specifying the population: the class nine population is restricted to take down secondary schools, EMIS information 2008, that have at least one grade nine category with 20 or more pupils ; 2 ) make up one's minding how many schools are required: 200 schools were selected by utilizing trying package produced by IIEP ( called IIEPSAMP ) with the Effective Sample Size ( ESS ) of 400 ( Appendix C ) ; 3 ) specifying the strata: the strata here referred to the three chief parts in the state: Urban, Rural and Remote ; 4 ) choosing the schools: the package so produced 50 schools in urban, 139 in rural and 11 schools in distant countries ( Appendix D ) ; and, 5 ) choosing the pupils within each school: 30 pupils per school were indiscriminately selected so the sum of pupils were about 6,000. Restrictions of the method adopted. Research Tools The range of this survey is really seen as a really large survey nevertheless, as above mentioned, the readying for this survey was carried out alongside with the MoEYS undertakings which being involved by related ministry departments/staff therefore some of the related results/findings can be considered and used as the findings of this survey. With the intent of comparing the degree of pupil accomplishment in math the curriculum trial design ( Appendix E ) , test brochures and official course of study criterions are basically needed. In add-on, in order to detect the deduction to the pupil achievement the information from pupil and instructor interview is besides required. Datas Analysis The points produced by the MoEYS specializers covered the content and sub-content countries of the intended course of study in general ( Appendix E ) . For this survey purpose the points related to course of study criterions will be defined. Descriptive Statisticss: This will summary the information particularly the pupil accomplishment in mean per centum correct ( average ) and standard divergences are besides used when appropriate. Comparisons of Meanss: Since the sample is divided into three types of school locations ( parts ) , male and female pupils participated and the pupils came from different socio-economic position t-test, ANOVA or/and chi-square could be used for gauging the differences among those variables. By making this we can demo the differences existed in the content and sub-content countries, later, we will research for what countries have the highest comparative tonss, what is the lowest, etc. Then the consequences that relate to the course of study criterions can be explored, and therefore we can reason about how the Grade 9 pupils achieved when they finished their category. The spreads between pupils like urban-rural, poor-rich, boys-girls, etc will besides be demonstrated. More significantly, from consequences in Numberss we will seek to research what make consequences intend in footings of what pupils can really make and why they performed ill in some peculiar content countries of the course of study. The consequences, so, will go the first findings in such field and may likely essential for some stakeholders.AppendixAppendix A:Table Two: Quality and Efficiency ( Promotion and repeat 2003-04 rate are used for baseline 2004-05 )IndexBaselineTargetTargetTargetTargetTargetBeginn ing:2004-052005-062006-072007-082008-092009-10Pupil teacher ratioEMIS – Primary 53.5 51.0 50.0 50.0 50.0 50.0 – Lower Secondary 27.7 37 41 45 45 45 – Upper berth Secondary 29.4 35 38 40 40 40Promotion rateEntireFemaleMaleEntireFemaleMaleEntireFemaleEntireFemaleEntireFemaleEntireFemaleEMIS – Class 1 64.8 % 65.4 % 64.2 % 92 % 92 % 92 % 93 % 93 % 94 % 94 % 95 % 95 % 95 % 95 %A– Class 3 77.3 % 78.9 % 75.7 % 93 % 93 % 93 % 93 % 93 % 94 % 94 % 95 % 95 % 95 % 95 %A– Class 6 86.6 % 86.3 % 86.9 % 93 % 93 % 93 % 93 % 93 % 94 % 94 % 95 % 95 % 95 % 95 %ARepeat rateEntireFemaleMaleEntireFemaleMaleEntireFemaleEntireFemaleEntireFemaleEntireFemaleEMIS – Class 1 23.6 % 22.4 % 24.9 % 6 % 6 % 6 % 5 % 5 % 4 % 4 % 4 % 4 % 4 % 4 %A– Class 3 13.2 % 11.3 % 15.4 % 6 % 6 % 6 % 5 % 5 % 4 % 4 % 4 % 4 % 4 % 4 %A– Class 6 2.6 % 2.2 % 3.1 % 2 % 2 % 2 % 2 % 2 % 2 % 2 % 1 % 1 % 1 % 1 %ACompletion rateEntireFemaleMaleEntireFemaleMaleEntireFemaleEntireFemaleEntireFemaleEntireFemaleEMIS – Primary 46.8 % 45.7 % 47.9 % 60 % 60 % 60 % 70 % 70 % 80 % 80 % 90 % 90 % 100 % 100 %A– Lower secondary 20.6 % 20.0 % 21.2 % 30 % 30 % 30 % 40 % 40 % 50 % 50 % 60 % 60 % 75 % 75 %ALiteracy rate 67.1 % 60.3 % 74.7 % 70 % 67 % 73.1 % 75 % 73 % 80 % 78 % 85 % 84 % 90 % 90 %ANumber of pupils go throughing grade 12 scrutiny33,834 37,500 40,000 50,000 60,000 70,000 EMIS% of pupils run intoing course of study criterions in Khmer Language based on standardised trial at:APRD/DGE – Class 3Ato be determined to be determined to be determined to be determined to be determinedA– Class 6Ato be determined to be determined to be determined to be determined to be determinedA– Class 9Ato be determined to be determined to be determined to be determined to be determinedA% of pupils run intoing course of study criterions in Mathematicss based on standardised trial at:PRD/DGE – Class 3Ato be determined to be determined to be determined to be determined to be determinedA– Class 6Ato be determined to be determined to be determined to be determined to be determinedA– Class 9Ato be determined to be determined to be determined to be determined to be determinedAAppendix B: Grade 6 Curriculum StandardStrandGrade 6NumberRead, count, write, order and compare whole Numberss non transcending 7 figures and Numberss with denary fractions to two denary topographic points Read, write, order and comparison fractions and assorted Numberss. Round denary Numberss to the nearest whole figure. Add, subtract, multiply and divide whole Numberss utilizing three types of brackets ( [ , ( , { ) Add and subtract fractions with the same denominator. Add and subtract denary Numberss with two denary topographic points. Multiply and divide Numberss up to 4 figures by 2 figures. Use appraisal schemes to look into generation, add-on and division of whole Numberss. Rename common fractions ( less than one ) as decimals and per centums Calculate simple ratios and direct proportions ( eg 2 people need 4 cups of H2O so 6 people need 12 ) . Calculate norm costs, net income and loss, and write and verify grosss.MeasurementUse criterion mensurating instruments and read graduated tables to the nearest step to find: Length from kilometers to millimeters ( eg. wood, roads ) Capacity from liters to milliliters ( eg. medical specialty, cooking oil ) Weight ( mass ) from kg to gms ( eg veggie, rice and meat ) Time from hours to seconds Read and show accurately clip in parallel, digital, 12 and 24 hours representations Interpret a simple graduated table saloon on a map and utilize the map to cipher distance between topographic points Calculate norm travel times utilizing given velocities and distancesGeometryName types of angles ( ague, right, obtuse and consecutive line ) up to 180A ° and concept angles utilizing swayers, protractors and compasses Draw and label circles utilizing the undermentioned footings: radius, Centre, diameter and perimeter Make theoretical accounts of prisms, cones, pyramids, cylinders and domains Measure and happen the margin and country of trigons, squares, and rectangle Find the volume of solids made up of unit regular hexahedrons.StatisticsConcept and construe informations presented in tabular arraies, line graphs, saloon chart and pie charts.AlgebraANDFormFind the value of simple algebraic looks utilizing permutation methods affecting add-on and minus. ( eg. 3 + B = ? , 8- b= ? where B is 4 ) Simplify simple algebraic looks utilizing add-on and minus methods. ( eg. 4x + 2x = ? )ReasoningExplain a short concatenation of concluding used to near and work out a job that involves an analysis of informations through the choice and usage of mathematical techniques.Appendix C. Sample Design TableMegahertz:Intraclass Correlation ( ICC ) :0.200.300.400.500.6020 Schools 150159197235 273 Students 3,0003,1803,9404,700 5,460 25 Schools 150151190228 266 Students 3,7503,7754,7505,700 6,650 30 Schools 150150185223 262 Students 4,5004,5005,5506,690 7,860 35 Schools 150150181220 259 Students 5,2505,2506,3357,700 9,065 40 Schools 150150179218 257 Students 6,0006,0007,1608,720 10,280 Beginning: TIMSS 2004 Report, Chapter 5 ( Table 5.2 ) . Notes: For this survey a Minimum Cluster Size ( MCS ) of 30 was used, although in a little per centum of schools there were fewer than 30 grade nine pupils enrolled. Calculations of the ICC from old pupil appraisals in Cambodia suggest an norm of approximately 0.30. The MoEYS grade nine sample of 200 schools and approximately 6,000 pupils is larger than the minimal sample predicted for an MCS of 30 and ICC of 0.30.Appendix D: Comparison of School Strata in Population and SamplesStratums:Schools in Population:Number of Schools in Sample:Raw TotalPercent*( % )Raw TotalPercent*( % )Weighted Percent ( % )1. Urban 140 28.0 50 25.028.02. Rural 776 70.7 139 69.970.83. Remote 28 1.3 11 5.01.2Sum: 944 100.0 200 100.0100.0Beginning: EMIS and MoEYS Assessment, 2007-2009 *Refers to per centum of entire pupil population, non per centum of schools. The Numberss in the far right column ( in bold ) refer to the leaden sample that is used for the analysis.Appendix E: Grade 9 Curriculum Blueprint and Item Analysis SummariesNo Content Area Sub-Content Area Cognitive Skill Item%Cognition Understanding Application Analyzing 1 Number Operation in Integer 1 1 0 0 20 20 % Operationss in Power 1 2 0 0 Taking figure out of a root 1 2 0 0 Taking figure into the root 1 2 0 0 Operationss on a root 1 2 2 1 Finding a per centum of a figure 1 1 1 0 2 Algebra Linear equation 2 4 1 1 50 50 % A system of equations in two variables 2 3 1 1 Inequality and inequality systems 2 3 1 0 Quadratic equation 2 4 1 0 Distance between two points in Orthonormial grid 2 3 1 0 Equation of line 3 4 2 0 Solving a system equations and inequality by utilizing graph 2 4 1 0 3 Statisticss Probability 1 2 1 1 10 10 % Representative statistics 1 1 0 0 Analysis statistics 1 2 0 0 4 Geometry Thales theory 2 3 1 1 20 20 % Similar trigons 2 3 1 0 Trigonometry 1 2 1 0 Finding the length of discharge and angle of circle 1 2 0 0

When Time is Money Charging by the Hour

When Time is Money Charging As a freelancer or copywriter, charging per hour rather than per word (or page) seems daunting – especially with projects that take up several weeks of your time. But, time is money. Here’s how to figure out which payment method is best: Setting a Rate Pricing yourself Sites like LinkedIn, PeoplePerHour, Freelancer and fellow-freelancer’s websites will help you gauge the market. Use this Freelance Hourly Rate Calculator from All Indie Writers (http://allindiewriters.com/freelance-hourly-rate-calculator/) to help you calculate your rate. I started small, charging $10 an hour at first, then worked myself up to $25 when I suddenly realized I had more clients and less time. Experience matters. People will pay for it. Per hour? Charging per hour can benefit both you and your client. A 10,000-word project at 50 cents per word will run your client $5, 000, but at $20 per hour (assuming you go through 500 words per hour), it would be $400 (20 hours). You might also decide to go with per-hour because the final word count is unsure or you’re working within a time-frame. I started charging per hour when singer-songwriter Rea le Roux came to me for a press release to announce the start of a new hip-hop dancing group to encourage the local youth. We couldn’t agree on a word count, and the piece had to be translated into Afrikaans. So, I charged per hour, for two hours of work: One hour of interviewing and research, and an hour of writing, translating and editing. For you, charging per hour could make it easier to calculate (and reach) your goal salary: The more hours you put in, the better you can get paid. Time: What factors into that measurement? Time is money, but what is time? Think about what will factor into your per-hour charge beforehand: Time spent writing, editing and proofing are obvious, but what about your travel time and any additional research? Account for weekends and off days: How many hours aren’t you working? Incorporate these when issuing quotes, progress reports and statements. You might also need more time, say, if you or your client ends up in the hospital, or if your laptop crashes. Both have happened to me. Run a timer when actively working to include researching, writing and translating. Keep a list of what you did, when you did it, and how much time you put into it. Send this break-down to your client to show them what they are paying for. Bathroom breaks, trips to the store, and feeding the cats aren’t deductible. Be willing to negotiate, but decide beforehand how much room for negotiation you will allow, as you would negotiating for a car. You don’t want to be out-negotiated. In other words, know your budget. What’s your type? When you’re typing against the clock, speed matters. Learning to type quicker will save you time, too. Use Wapsilon.com to test and improve your typing speed;   Typingstudy.com   and   Typingclub.com are great places to learn touch-typing, which can make you work faster, more effectively, giving you time for more clients.

An Exploration Of The Traditional Customs Union Theory And The Static And Dynamic Effects Of Economic Integration The WritePass Journal

An Exploration Of The Traditional Customs Union Theory And The Static And Dynamic Effects Of Economic Integration Introduction An Exploration Of The Traditional Customs Union Theory And The Static And Dynamic Effects Of Economic Integration . Advanced economics of European integration: microeconomic aspects, National University of Ireland Viner, J., 1950, The Customs Union Issue. New York: Carnegie Endowment for International Peace

The Effects of Censorship on Hellmans The Childrens Hour Movie Review

The Effects of Censorship on Hellmans The Childrens Hour - Movie Review Example By the time Hellman and Wyler returned to the story in 1961, those restrictions had been relaxed. They produced a film in 1961 which contrasted greatly with the earlier version. It was much closer to the grim, unpleasant tone of the original play and included the references to homosexuality not permitted in 1936. The story of â€Å"The Children’s Hour† involves two female school teachers running a private school for young girls. One of the teachers, Karen, is engaged to a doctor, Joe. When one of the girls in the school, Mary, is angry at the teachers for disciplining her, she makes up a lie to her grandmother about seeing the two women involved in a way that was â€Å"unnatural† (20 Best Plays of the Modern American Theater Complete, Gassner, John, Editor, Hellman, Lillian, The Children’s Hour, Act II, sc. 1, p.578, Crown Publishers, New York, 1965). The girl bullies a fellow student at the school into supporting her story. The grandmother believes them and eventually, she tells all the other parents about the charge. Soon, all the students are removed from the school, leaving the two teachers with no means of support. The 1961 film follows this storyline closely. But the lie that the young girl tells about the teachers was changed dramatically for â€Å"These Three.† The rumor she spread was that the teacher not engaged, Martha was also involved romantically with the doctor. In the 1936 film version, this was considered enough of a scandal to ruin the two schoolteachers. Eventually, in both films, the grandmother who believed her granddaughter and ruined the lives of the teachers finds out the truth and tries to make reparations.

Conflict of Religion and Slavery in the Frederick Douglass Narrative Essay

Conflict of Religion and Slavery in the Frederick Douglass Narrative - Essay Example Religion is not the domain of the dermatologist. The arguments of the whites to view religion from the perspective of color needs to be dismissed without further arguments, as only lunatics can forward such a point of view. Those who justify slavery quoting scriptures are like Satan quoting the Bible. They just do not possess an elementary knowledge about the revelation. Douglass encounters with the so-called Christians, who treat slaves in the most inhuman style, shake his belief in religion. Mr. Severe, overseer in charge at Colonel Lloyd’s plantation, is one of such individuals. As the divinity intervenes he dies as soon as Douglass arrives there. The gullible and innocent slaves take it as a blessing from God. The replacement for his place, Mr. Hopkins, is a good person. The love-hate tussles as for religion in his mind continue, and he thinks that it is a good fortune that he is not one of the slavery victims when he is selected and shifted to the Great House Farm, where life is comfortable. The cruel strokes of destiny fallen on his grandmother who is left to die alone shake his faith in God, and he puts his judgment to test by asking questions about His style of functioning. What deeply pains Douglass is the hypocrites donning the garb of preachers as guardians of religion. Some of them are Master Thomas, the Methodist who holds the sla ves on the plea that he takes care of them, but in reality he does not spare even a crippled girl named Henny from his practices of cruelty. At St. Michael’s, a Sabbath school for slaves established by Whiteman is closed under the violent threats by white religious zealots. Religion, as it is practiced, never helps the cause of blacks, and Douglass mentions Mr. Rigby Hopkins, one of the sterling religious hypocrites, who derives sadistic pleasure in beating his slave on silly pretexts. Such religious leaders quote from the Bible selectively, and their assertions are out of the context. Douglass writes, â€Å"I have said my master found religious sanction for his cruelty. I have seen him tie up a lame young woman, and whip her with a heavy cow skin upon her naked shoulders, causing the warm red blood to drip; and, in justification of the bloody deed, he would quote this passage of Scripture ? ‘He that knoweth his master’s will and doeth it, not shall be beaten wi th many stripes.’ † (Douglass 52). This is the highest form of insult to Christianity. Thus, in the mid-1800s, religion is used as the tool to destroy the emotional world of the slaves and break their psyche. Severe whipping is normal which often causes bodily harm to the slaves. Their working hours are long, from the sun-rise to the sun-set in the open farms, in all kinds of weather. With no educational facilities and no scope for personal empowerment possible for the slaves, the doors to the knowledge world remain shut for them from the cradle to the grave and from the womb to the tomb! In Douglass’ time, slavery is being practiced at its worst. The majority of the religious clusters in America barring the Society of Friends support slavery. That is the period when the North and South are vertically divided by the issue of slavery. The Christians of the North favor the abolition of slavery, but the Southerners are adamant about retaining it and thoroughly convi nced that it has the religious sanctity. The worst part is the condemnation and appreciation of slavery is done in the name of Christianity. So, the politics of religion dominates the issue of slavery. Douglass does not condemn Christianity as such, but his strong resentment is